Franchising Explained

If you have the passion and dedication to run your own business, owning a franchise is an excellent way to take control of your future without facing the usual risks associated with self-employment. We have over 28 years’ experience in the care sector, so you can start your business on the right foot and benefit from our decades of experience even if you are new to home care.

What it’s All about                                          

At Home Care Preferred, we believe that the right franchise owners are a key factor in each business’s success. We need to know that every
franchise is run by an empathetic and capable person who understands our clients and their needs.
For our franchise owners, this is a unique opportunity to run a business with support and training from a brand with proven
success and an established framework for each aspect of the
business.
Franchising is not an easy option, but it can be incredibly
rewarding – both personally and financially.


work-4-yourselfWork for Yourself, Not by Yourself

As a Home Care Preferred franchise owner, you own your own business, so you are the first to see the rewards for your hard work. While you’re working for yourself, you’re not working by yourself; you can set your own long-term plan and decide the direction for your franchise, but you don’t have to do it alone. We have excellent training programmes and offer ongoing guidance so you always have the support you need to succeed.


What you may not know

Myth 1: You Can’t Borrow Money for Your Franchise

You don’t have to be a millionaire to invest in a Home Care Preferred Franchise – since franchising is such a popular business concept in the UK, we can introduce you to our banking partners who offer competitive rates to help you start your business.

Myth 2: You Need a Background in Home Care

You don’t need a background in the care sector. We are looking for people with empathy, passion, and the drive to succeed – we offer ongoing training and support to help you make your franchise a success.

Myth 3: Turnover is Limited in the First Year

A well run, successful care agency in the right location can turnover at least £2 million per annum with healthy profit margins.

Myth 4: You Have to Do Unpaid Training

Every franchise owner receives at least 43 days of unpaid training. Our training programmes are developed to give each franchise owner the knowledge and insight they need to successfully run a Home Care Preferred franchise.

Myth 5: You Don’t Need a High Street Presence

We believe a high street presence is beneficial to the success of our franchise owners which is why we encourage this criteria. However it is possible to start franchising with Home Care Preferred with our entry level model which only requires offices.

Myth 6: You Have to Do Your Own Marketing

We offer extensive marketing and advertising support through our campaigns in the UK. Each franchise is currently required to contribute a percentage of their net sales to marketing and advertising campaigns to keep receiving leads and enquiries for their business (2% towards National Marketing  and 3% towards Local Marketing).